Sapporo x Secret Songs
Digital Content Collaboration with Ryan Hemsworth
We executed a digital influencer content collaboration campaign between Sapporo & global DJ / producer Ryan Hemsworth. The digital content campaign focused around the development of a book in which Ryan discusses the inspiration he finds from the artists on his record label, Secret Songs, and how he’s inspired to create his own music. The campaign supported Sapporo’s brand pillars of music, quest & exploring.
Project Management, Ideation, Artist Sourcing, Content Generation